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TAG Heuer & la Patrouille des Glaciers

GG Zurich
GG Zurich posted on December 17, 2015

Switzerland is famous for its ski races and the oldest and most impressive international ski and mountaineering race, la Patrouille des Glaciers, is organized by the Swiss army and also open to civilian patrols. The racecourse between Zermatt and Verbier will bring together more than 5000 racers and TAG Heuer recently hosted an event to make a very special announcement for the upcoming race, schedule for 19-22 April 2016.

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The Event:
On 3 December 2015, a temporary igloo was erected in front of the TAG Heuer factory in La Chaux-de-Fonds to host an event to include the unveiling of a commemorative watch, factory tour and celebratory fondue lunch.

The attendance included, Jean- Claude Biver, CEO of TAG Heuer and Chairman of the Watch Division of LVMH Group, Colonel Max Contesse, Commander of the Patrouille des Glaciers and Fabrice Favero, President of the association to promote and support the Patrouille des Glaciers. Florent Troillet, winner of the Patrouille in 2010, Séverine Pont Combe, one of the favorites for the 2016 race, Géraldine Fasnacht, the famous human glider, wingsuit flyer, freeride champion and multiple winner of the X-treme Verbier event, and more than 120 partners, customers and guests from the military.

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The Watch:
The TAG Heuer Formula 1 Patrouille de Glaciers Special Edition watch was unveiled, just 200 of which will be available from the TAG Heuer and Bucherer boutique in Zermatt, the Boutique Jacot in Verbier, and from the online PDG shop from March 2016.

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The One to Watch:
Not only are we excited about the announcement, but we will be busy watching the race and cheering on Séverine Pont Combe who is one of the favorites for the 2016 race, women’s course record holder and 4-time winner, who will race this year in TAG Heuer colors (both at the Patrouille and throughout the season)!

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La Patrouille de Glaciers
19-22 April 2016



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