A brand filled with culture and detail, Bombay Birds inspires its customers with its traditional Indian designs.
There are many Swiss Fashion Designers that are so incredibly creative, modern and passionate. We aim to dig deeper, beyond their designs and into the minds and hearts of what inspires them to dedicate their lives to their brand. Join us on a journey of discovering all things fashionably Swiss…allow us to introduce you to Bombay Birds founded by Lipika Bajaj Kruger.
GG: Tell us about your brand name?
Bombay Birds: I was born and bred in Bombay, India. Today the city is called Mumbai, however, I recall it as Bombay. To me Bombay stands for a mix of diverse influences from all over the world, a super multicultural city with a positive buzz and creative flare. Birds represent freedom, travel without borders, peace, adventure and wanderlust! Hence, we are Bombay Birds…
GG: Tell us about the logo?
Bombay Birds: Our logo is an inspiration of merging traditional Indian designs with contemporary ones. The three birds represent the founder with wings to evoke the impression that the bird is just returning home after a successful travel. The shape to frame the bird is a traditional Indian motif found in northern Indian antiquity. The same can be said for the colors, the dominate Teal blue, which is perceived as a western color (Dutch origins) merges beautifully with the magenta border, often used traditionally in Rajasthani designs and for the birds, a light yellow presenting a modern, young counterpart.
GG: How would you describe your designs?
Bombay Birds: We create modern designs and color plates. Our designs can be worn forever. The idea is to emphasize on the quality of fabrics and how they are made. We create designs that are simple, classic and often with bold colors. Exceptional quality always complements design that will be in fashion forever.
GG: Where are most of your items produced?
Bombay Birds: We are currently producing in three different states in India based on their handcraft traditions. Handwoven Pashmina in Kashmir, cotton home textiles and silver jewelry in Rajasthan & wool in Punjab. We also produce merino wool knits in Nepal as they excel in it.
GG: What is your earliest memory of being inspired by fashion?
Bombay Birds: Looking through old photographs of my parents and their friends dressed in printed silk shirts, super wide pants and large leather belts. Men with big handle bar mustashes and women with long gorgeous plates and big sun glasses. I was highly influenced by the 70s.
GG: What is your fashion influence? Travel? People? Fashion Weeks?
Bombay Birds: Fashion influence comes in all forms, from travel to people watching. Walking around in cities like Bombay, Zurich, Istanbul, Shanghai, Kathmandu to fashion capitals like Paris, NYC and Rome! The people, colors, smells, styles, sounds, and contrasts! Sitting in a café watching life move around is truly inspiring. Museums and exhibitions, the old and the new. For example, I designed this scarf inspired from my sister’s wedding invitation card.
GG: What is your favorite piece you ever designed?
Bombay Birds: My favorites are the ones that my clients wear and cherish…
GG: What are your favorite fabrics/textures?
Bombay Birds: Hand woven Pashmina! It is a truly exotic materiel. It takes a master craftsman weeks to weave it! It’s touch like a warm spring on a cold January evening. To buy a Pashmina shawl, is to an heirloom that you will pass on.
GG: Where do you source your fabrics and where are your fashions produced?
Bombay Birds: India and Nepal
GG: Can you give some fashion advice to our readers?
Bombay Birds: Be a Slow Fashioner – buy consciously, less but best. Explore and Experiment, YOU are the trend!
Shop Postal Address: (map) (by appointment only)
Tel. +41 79 313 3405
Where to Shop: Online or make an appointment to come visit us!
Lockdown was catastrophic for small businesses, but the these trailblazers found strength from within and didn’t skip a beat. We are honored to share their stories.read more
The current health crisis has us thinking out-of-the-box for safe ways to satisfy our Swiss travel desires while protecting ourselves and the community around us.read more